Client Spotlight: Sweet717

Client Spotlight: Sweet717

Create Captivating Visuals: The Key to Boosting Your Sweets Brand

Brands utilizing high-quality photography experience 94% more engagement than those that don’t? In the competitive world of sweets and treats, having captivating visuals is essential for standing out from the crowd. Whether you’re a small chocolate business like Sweet 717 in Harrisburg, Pennsylvania, or a larger sweets manufacturer, leveraging professional imagery can elevate your marketing efforts and enhance your brand’s appeal. In this comprehensive blog post, we’ll explore the importance of exceptional product photography, provide actionable tips on how to achieve stunning visuals and discuss how these images can dramatically improve your online presence and sales.

The Importance of Professional Product Photography

In a digital landscape where consumers are bombarded with images, it takes something truly special to capture attention. Professional photography is not just about aesthetics; it’s about conveying your brand’s story and highlighting the qualities that make your products unique. For a business like Sweet 717, which specializes in chocolates and sweets, this visual storytelling is critical. High-quality images can evoke emotions and entice customers to indulge in guilt-free pleasures.

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I’m Kimberly

As a commercial food and product photographer, I love to create beautiful images that make food and products look delicious and desirable. I’ve had the pleasure of working with both local and national clients in the food and beverage CPG industry, helping them craft eye-catching visual assets that elevate their brands and grow their businesses.

I share tips and tricks that I’ve learned along the way. You’ll find articles on how to style your food, how to take better photos of your products, client spotlights and how to get more eyes on your business.

I love connecting with my audience so please reach out if you have any questions about photography or if you’d like to collaborate. You can see real-time projects, BTS, and more over on my IG: @modandmodern_food.

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